Descripción del empleo

  • Semi Senior
  • San Telmo - Capital Federal - Argentina
  • Publicado el martes 4 de febrero de 2020
Cartoon Network is seeking a Marketing Specialist (on a temporary basis) with a fan centric approach, responsible for implementing all marketing campaigns ATL, BTL for the Turner kids brands. Supervision and coordination of vendors, agencies and stratigic partners. Competitive analysis + market analysis. Liaison between other departments based in different regions (on-air, digital, print, PR). The marketing specialist will be part of a highly motivated and driven Brand Marketing team and will work closely with multiple departments – including Creative, Production, Digital, visual branding group, - to support all consumer marketing activity. This position will report to the Souther Cone Marketing Manager. Responsibilities: • Work with media agencies and internal teams to develop on-strategy paid multi-platform marketing campaigns (ATL, BTL) • Responsible for events direction and organization. • Supervision and coordination of vendors. (Advertising, PR, Media, Digital and Events agencies, among others) • Responsible for execution of all media campaign elements, ensuring deadlines are met • Develop campaign overview documents and presentations shared with all internal and external partners • Participate in all strategic and tactical briefing sessions • Review creative assets (video, messaging, copy, etc.), ensuring brand accuracy and consistency within each campaign • Act as liaison between internal departments: creative, PR, production, designers, digital, social, on-air • Work with outside research on obtaining and analyzing key data for campaigns • Manage overall marketing budget, working with the team manager to track spending purchase orders and process invoices SAP • Key point of contact for all Affiliate Marketing materials and Digital Distribution requests • Keep abreast of trends in the marketplace, especially competitively within the Entertainment space • Responsible for producing Merchandising.  • Competitive analysis + market analysis. Maintain a strong knowledge of Kids & entertainment industries and keep fully up to date with any local trends and convergence with other industries.    }                Monitoring and reporting competition activities.. Qualifications/Requirements. • Bachelor’s Degree • 2+ years of experience in agency, marketing, and/or TV/entertainment • Proficient in MS Word, Excel, Outlook,  PowerPoint and SAP. • English: Bilingual


Deseable (no excluyente)

  • Formación: Universitario Finalizado
  • Idioma: Inglés Bilingüe