Descripción del empleo

  • Jefe / Responsable / Supervisor
  • Full time
  • 18 - Distrito Federal - México
  • Publicado el lunes 22 de febrero de 2021
The Public Relations Senior Manager, will be part of the WarnerMedia Latin America General Entertainment team, based in Mexico. This professional will be responsible for the development and execution of our Brand PR and Programming Publicity strategies, leading locally the campaigns for local and international properties on a number of projects including but not limited to series, comedies, films and documentaries, working closely with other areas of the company. This includes planning and overseeing press days, set visits, premieres and other events, brand experience and activations with strong focus on digital environment; and developing relationships with the Mexican journalists and influencers. Major Activities Develops proactive and strategic Public Relations plans to build and differentiate HBO brand as well as other WarnerMedia Latin America brands in Mexico, promoting awareness of their various properties Creates engaging content and experiences to further strengthen our product communications to contribute to the positioning of HBO as a brand that generates love and passion. Directs agencies in the development of storylines, editorial content, shows fact sheets and PR campaigns to generate online, print, and broadcast coverage of the HBO premium channels, their differentiation and value proposition; negotiates new and renewal contracts with agencies and other vendors to control costs and maximize returns; and manages invoicing and other administrative processes with vendors in support of Mexico-based PR initiatives. Develops key relationships with journalists in entertainment, lifestyle and other areas of interest and also can map and build relationships with digital influencers. Manages and builds relationships with key external contacts and key opinion leaders to generate positive perception of the company’s corporate initiatives and business affairs. Oversees relations with key organizations (e.g. chambers, associations, film festivals, charitable foundations, academy) to ensure the correct representation and participation of HBO Latin America. Essential Requirements Bachelor´s degree in Marketing, Communications, Public Relations or related field 10 or more years´ directly-related experiencia on Master´s degree and 8 year´s experience 4 years of supervisory experience Talent Management experience Experience managing communications programs at a pan-regional level Excellent verbal and writtren communications skills Knowledge on in-market media landscape (entertainment , lifestyle and digital influencer) Experience in the elaboration and implementation of publicity campaing development PR programs for TV, Pay Tv or movie industries. Experience managing agency and internal staff to ensure optimum quality and return Fluent in english, portuguese is a plus